SECRETS OF GETTING FREE ADVERTISING
All ads on www.cyourad.com are Free
The opportunities for getting free advertising for your product or services are limited only by your own imagination and
energies. There are so many proven ways of promoting your objectives without cost that it literally boggles the mind
just to think of listing them.
One way is to write an article relative to your particular expertise and submit it to all the publications and media dealing
in the dissemination of related information. In other words, become your own publicity and sales promotions writer. Get
the word out; establish yourself as an expert in your field, and "tag-along" everything you write with a quick note listing
your address for a catalog, dealership opportunity, or more information.
Another really good way is by becoming a guest on as many of the radio and television talk shows or interview type
programs as possible. Actually, this is much easier to bring about than most people realize. Write a letter to the
producer of these programs, then follow up an in-person visit or telephone call. Your initial contact should emphasize
that your product or service would be of interest to the listeners or viewers of the program--perhaps even saving them
time and money.
Other ways of getting free or very inexpensive exposure include the posting of advertising circulars on all free bulletin
boards in your area, especially the coin-operated laundries, grocery stores, and beauty and barber shops. Don't
discount the idea of handing out circulars to all the shoppers in busy shopping centers and malls, especially on
weekend. You can also enlist the aid of the middle school students in your area to had out circulars door-to-door.
Some of the more routine methods include having a promotional ad relative to your product or service printed on the
front or back of your envelopes at the time you have them printed with your return address.
Be sure to check all the publications that carry the kind of advertising you need. Many mail order publications just
getting started offer unusually low rates to first-time advertisers; a free-of-charge insertion of your ad when you pay for
an order to run three issues or more; or special seasonal ad space at greatly reduced rates. And there are a number
of publications that will give you Per Inquiry (PI) space--arrangement where all orders come in to the publication, they
take a commission from each order, and then forward the orders on to you for fulfillment. Many publications will give
you a contract for "" space. In this arrangement you send them your ad, and they hold it until they have unsold space,
and then at a price that's always one third or less the regular price for the space need, insert your ad. Along these
lines, be sure to check in with the suburban neighborhood newspapers.
If you send out or publish any kind of catalog or ad sheet, get in touch will all the other publishers and inquire about
the possibilities of exchange advertising. They run your ad in their publication in exchange for your running an ad for
them of comparable size in yours.
Finally, there's nothing in the world that beats the low cost and tremendous exposure you get when you advertise a
free offer. Simply run an ad offering a free report of interest to most people - a simple one page report with a "tag line"
inviting the readers to send money for more information, with a full page advertisement for your book or other product
on the backside. Ask for a self-addressed stamped envelope, and depending on the appeal for your report and
circulation of the publication in which your ad appears, you could easily be inundated with responses!
The trick here, of course, is to convert all these responses, or a large percentage of them, into sales. This is done via
the "tag-line," which issues an invitation to the reader to send for more information, and the full page ad on the back of
the report, and other offers you include with the complete package you send back to them. As mentioned at the
beginning of this report, it's just a matter of unleashing your imagination. Do that, and you have a powerful force
working for you that can help you reach your goals.
CYourAD.com